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Focus on the customer: the Jumbo retail chain goes omnichannel

Focus on the customer: the Jumbo retail chain goes omnichannel
https://a.storyblok.com/f/67091/1728x1254/3016f19ea2/lp_marketing-post-1728x1254-jumbo-video.jpg Omnichannel thinking always puts customers at the center. They find the information they look for at every point of the customer journey – a channel, at that time, from any location. Our customer, the Swiss retail chain Jumbo, has also made it its mission to make the needs of its customers the focus of its sales strategy: "We want to offer customers what they need and not tell them what they have to buy," is the motto of Marco Knecht, Team Leader Digital Commerce Solutions at the Swiss retail chain Jumbo .