https://a.storyblok.com/f/67091/1728x1254/fe92f19366/target_vs_optimize_lp-teaser_1728x1254.png Our CRO Consultant Anna Graser has spent several months over the past year working on the right tooling for conversion rate optimization (CRO) measures. In this commentary, she shares her experiences with Google Optimize and Adobe Target. Which is the best tool for your CRO efforts? Be curious.